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Running a Food Truck For Dummies (For Dummies (Lifestyle))
Get Free Ebook Running a Food Truck For Dummies (For Dummies (Lifestyle))
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From the Back Cover
Create a business plan to set yourself up for success Harness PR and social media to build your following Stay profitable and expand your business Start and succeed in the food truck business If you're a chef, foodie, or amateur epicurean who dreams of finding success in the mobile food industry, this book covers everything you need to stay lean and profitable and avoid the most common operating mistakes. Inside, you'll find your food niche, follow important rules of conducting business on the road, outfit your moving kitchen, meet safety and sanitation requirements—and everything in between. Inside… Research the marketplace Write a business plan Finance your endeavor Prepare your menu Buy food and supplies Open your service window Manage your money Create buzz for your business Find and retain followers
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About the Author
Richard Myrick is editor-in- chief and founder of Mobile Cuisine Magazine (mobile-cusine.com), a central source for mobile street food information. Since its inception, Mobile Cuisine has been teaching aspiring culinary professionals how to create successful food truck businesses by providing valuable information that can help anyone build a food truck business.
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Product details
Series: For Dummies (Lifestyle)
Paperback: 384 pages
Publisher: For Dummies; 2 edition (October 17, 2016)
Language: English
ISBN-10: 1119286131
ISBN-13: 978-1119286134
Product Dimensions:
7.2 x 1 x 9.1 inches
Shipping Weight: 1.3 pounds (View shipping rates and policies)
Average Customer Review:
4.7 out of 5 stars
20 customer reviews
Amazon Best Sellers Rank:
#58,623 in Books (See Top 100 in Books)
This really seemed like a generic "For Dummies" book that could have been adapted for any new business. Change "Food Truck" to "Florist Shop" and 85% of this book is exactly the same. "Dummies" does incorporated a few chapters of basic info for relating to Food Trucks - but it very light and missing aspects of running a food truck. Off the top of my head: It missed important basic information like Commissary's (and the costs associated with them) and menu dictating truck design and equipment layout. The actual sample income statement (page 71) was not for a truck - but for a bricks and mortar restaurant. Too there was exceptionally light (1 page) on vital topics such as Licenses and Permits. Nothing on the kickbacks in event participation, no treatment of giveaways, groupon, etc. I was disappointed. In short, you will get much more information from a Google search.
After reading some of the other reviews which were mixed, I went ahead and purchased the book and glad that I did! It is, as stated, "Running a Food Truck for Dummies" so if you are expecting advanced information, you might be disappointed. However, as a Novice, I felt as thought his book was very informative and well worth reading. I had an opportunity to speak to a Food Truck/Trailer Entrepreneur who is quite successful in the field and he actually recommended that I pick this book up as it is one that he has used in the past and felt it had quite a good amount of value.After purchasing and reading "RFTfD" it has opened my eyes to the traveling food business and made me realize something's I had not even considered.NOTE: If you are someone who loves colored illustrations, etc. this book will leave you wanting, but the way that it is laid out is most definitely easy to follow, henceforth... For Dummies!
The read is great, helping me make decisions on my food truck business.
Excellent information, after reading this book you'll know how the food truck industry works and whether it's a business you want to start. Hint: it's not easy.
This is an excellent, comprehensive book on starting a food truck business. Legal and common sense issues are addressed. I recommend the purchase!
Good book
It’s been raining pretty hard here, so I was worried it would get messed up! But no, book came in perfect condition! Brand new!
Very informative.
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